Advertising encourages consumers to buy in quantity rather than promoting quality. To what extent do you agree or disagree?
Whether it is on TV, radio or hoardings at the side of the road, advertisements have become a part of our lives. Advertising is a powerful and persuasive medium. I agree with the former half of the given statement that adverts encourage people to buy in quantity. However, I disagree that adverts do not promote quality. I shall put forth my arguments to support my views in the following paragraphs.
On the one hand, advertisements make us pile up things in the home which we may never ever use. For example, we get lured by the one-on-one scheme that companies promote just to sell their old stock in bulk. For example, recently, I bought three pairs of jeans of Levis brand because there was a two-on-one offer. What I did not realise then was that the designs were outdated and defective. Now those jeans are just occupying space in my almirah.
Because of advertisements, sometimes we buy what tempts us without the insight of what we need actually. Impressive images, videos, or captions are bound to leave an imprint on us. For example, media is flooded with the advertisements of beauty products and they all claim to make you fair in a few days. Women, and these days, even men are crazy about these things and buy these things even without consulting their dermatologist.
On the other hand, advertisements are very crucial given the fast pace of life today. The advertisements open our eyes to all the latest facilities and trends and with that give us the chance and opportunity of choosing from the wide range of products available for we have little time to make discoveries about what is required. Advertising links producers and consumers by providing relevant information of the latest products and services. Thanks to advertising, we know that there are so many nice things available. Moreover, an overwhelming majority of consumers are sensible enough to consider their options before they decide on a particular item.
To put it in a nutshell, I pen down saying that adverts promote quantity but they tell us about quality too. The onus lies on us to look into our real needs and not be swayed by adverts.